Marketing & Growth
Why One‑Off Growth Hacks Fail and How AI‑Powered Funnels Build Sustainable SaaS Growth
It was a rainy Thursday in 2022, and I was hunched over a laptop in a downtown coworking space, watching the live-stream of a TikTok challenge that promised a 10-fold lift in sign-ups. The notification pinged: 1,200 new users in ten minutes. My heart raced. I could almost hear